Here’s Why Chat is Nothing Without Context
Communication is one of the many crucial aspects that a company has to reinforce in order to be successful. These days there are hundreds of ways to communicate thanks to the advancement of technology, including chat software, but this wide variety can also cause communication to become dispersed. Especially when connecting with multiple internal and external stakeholders, this can slow and complicate communication. It’s important for teams to stay “on the same page” if a project is to succeed. This extends not only to the messages being exchanged, but also to the data, general information and content being generated throughout the process.
This context matters in the process of communication for a number of reasons:
1) Communication Needs to Be Visual
Many people tend to understand concepts and ideas more clearly in a visual way. In other words, for many, it’s important to have visual content to back up what’s being shared with words. Especially when vetting ideas, trying to explain complex concepts or even while creating visually-centric collateral, things like images, screenshots and video are often exchanged. This is one reason why most business messaging and chat apps on the market have adopted the option to share visual media within a conversation.
2) It’s Impractical to Only Chat about Documents
Chat software and/or email by themselves simply don’t get the job done anymore. Especially when it comes to dense, data rich documents that need to be checked, modified or explained, chatting alone might prove inefficient. To solve this, many companies offer document collaboration services that solve this issue by letting users work on documents together in real-time, from anywhere.
3) Projects Need to Be Tracked Efficiently
Everyone involved in a project should have the ability to gauge its general status at any given moment. But constantly delivering information detailing the current state of things or answering isolated questions from coworkers can often take time and effort. In order to help make things more efficient, look for all-in-one tools that allow for transparency. In other words, tools that allow anyone invited to look into any status updates, versions and any interactions around the project.
4) Media is Constantly Produced
Chat software alone can often complicate this fact. Media is everywhere, and it’s not rare for teams working towards the same task to share at least one or two images or screenshots in order to make a project come to fruition. This is where cloud-based storage solutions and file sharing platforms come in to help with version control and easy sharing. If you can find these within an all-in-one platform, even better. Here, organization and access is key.
Although it’s not rare for a workplace to have email and chat, having the valuable context associated with those chats is an extremely important part of reaching desired outcomes. Seeing a conversation doesn’t mean as much without the images, documents and collaboration that goes along with a true end-goal.